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Uber has announced its decision to acquire the delivery arm of Turkey’s Getir, once heralded as a significant success story within the nation’s startup landscape, as revealed on Monday.
The agreement entails an initial payment of $335 million from Uber for Getir’s food delivery operations. Additionally, Uber plans to invest $100 million for a 15% equity stake in Getir’s grocery, retail, and water delivery services, with intentions to finalize the acquisition of these divisions over the forthcoming years.
This transaction is being executed through a sale from Getir’s principal shareholder, the Emirati sovereign wealth fund Mubadala, which had been exploring opportunities to divest its stake in the company as early as last year.
The acquisition unfolds against the backdrop of a challenging period for Getir, which at one time boasted a valuation of $12 billion but has recently downsized significantly. Established in 2015, Getir initially gained impressive traction and aggressively expanded its presence in the U.S. and Europe, particularly during the pandemic.
However, once the pandemic restrictions eased, demand for food and grocery delivery saw a notable decline, prompting Getir to reassess its approach in 2024. The company made the difficult decision to terminate operations and lay off thousands of employees across the U.S., U.K., and Europe, choosing to concentrate on its domestic business.
Roughly a year ago, Getir faced internal strife over a proposed restructuring plan from Mubadala, which sparked opposition from one of its co-founders. This led to legal challenges, but ultimately, a Dutch court dismissed the founder’s appeals.
To date, Getir has secured a total investment of $2.4 billion, according to PitchBook. Court documents revealed that Getir’s assets were appraised at $374 million last year.
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June 23, 2026
“This transaction underscores the resilience of the business and the strides it has made, especially in the last year,” remarked Waleed Al Mokarrab Al Muhairi, deputy group CEO at Mubadala, in a statement.
Uber plans to integrate the newly acquired services with Trendyol Go, a food and grocery delivery platform that it acquired for $700 million last May. According to Uber, Getir’s food delivery division alone generated gross bookings exceeding $1 billion in 2025, marking a 50% increase from the previous year.
This acquisition follows a robust performance by Uber’s delivery sector in the fourth quarter, with reported revenues of $4.89 billion—reflecting a 30% year-over-year growth. The company noted that its fastest-growing market in 2026 is the Europe, Middle East, and Asia region.
### Hustle Verdict
Our take is that this acquisition could significantly reshape the competitive landscape of delivery services in the region. By merging Getir’s operations with its existing services, Uber is not just expanding its footprint but also enhancing its market resilience in a sector that is actively recalibrating post-pandemic. We believe such strategic moves will position Uber advantageously as consumer preferences continue to evolve.
